Our Story
Ideas, intuitions and visionary projects have marked our history from the first harvests to today. Each milestone evokes a memory.
Our Story and Our Values
Day by day we process and think about our wines in terms of the values we have always held: respect for nature, a balance between tradition and innovation, the valorization of art and the work ethic.
Using (...and cultivating) without consuming
Ca ’del Bosco stands for listening to Nature, for giving it a chance to express itself in every form with the help of man, who acts as the custodian of an extraordinary legacy – using the land without using it up.
The Ca’ del Bosco Method results in products that find their identity only through an investment in the land that yields them, leading naturally to the adoption of organic viticulture.
And so it is Nature that decides. Ca’ del Bosco only helps it along, because our wine is already in the vineyards, just like Michelangelo’s David was already in the block of Carrara marble. Nature is power, and wine is its expression: Maurizio Zanella and his family are the custodians of the transition from power to expression.
And so it is Nature that decides. Ca’ del Bosco only helps it along, because our wine is already in the vineyards, just like Michelangelo’s David was already in the block of Carrara marble. Nature is power, and wine is its expression: Maurizio Zanella and his family are the custodians of the transition from power to expression.
A balance between tradition and innovation
Ca’ del Bosco stands for innovation, in the sense of finding the best way to turn the forms of Nature (the vineyards) into a form of Culture (wine). In order to listen to the reality and complexity of Nature, Ca’ del Bosco invests in innovation, research and technology, so that man’s knowledge will exalt the soil’s potential. Washing grapes and eliminating contact with oxygen through new, patented methods is the exact opposite of an intrusion of technology in rural customs: it means eliminating all that which is superfluous or artificial, which interferes with our understanding of the esthetic potential of our lands.
Technological innovation is only today’s term for what we will call tradition tomorrow. Ca’ del Bosco stands for the courage to admit that if we respect a tradition, it is only because someone in the past was bold enough to innovate.
Technological innovation is only today’s term for what we will call tradition tomorrow. Ca’ del Bosco stands for the courage to admit that if we respect a tradition, it is only because someone in the past was bold enough to innovate.
Art and culture as valorization
Ca’ del Bosco stands for investing in art, in the integration between concrete matter and spiritual consciousness. An impressive coterie of artists, photographers and writers have collaborated with us on cultural and educational projects, and it is our hope that this will not only continue, but expand.
We aspire to animate the idea and the passion for detail and the defense of beauty, the story and the narration of the spiritual composition of our wines through alternative communication channels that promote biodiversity and the local environment, in line with a Ca’ del Bosco keyword: contemporary.
We aspire to animate the idea and the passion for detail and the defense of beauty, the story and the narration of the spiritual composition of our wines through alternative communication channels that promote biodiversity and the local environment, in line with a Ca’ del Bosco keyword: contemporary.
Ecology, ethics, education
Finally, Ca’ del Bosco also stands for investing in ethics, in a value system that has allowed us to become an international point of reference without ever forgetting the spirit of the entrepreneurial vision that led us to cultivate not only vines, but also human relations: the people who work at Ca' del Bosco, our social welfare projects and above all, not merely rhetorically, a profound education in environmental sustainability and in the principle of Made in Italy.
Ca’ del Bosco is the final outcome of a complex alchemy between artisanship, manual labor and reliance on the unique excellence of Italian produce. Transforming this product-centered culture into an ethical business culture is the challenge we face: projects ranging from ecology to social welfare that transform a special place like Franciacorta into a laboratory for the creation of a better tomorrow, serving as a showcase for the international community.
Ca’ del Bosco is the final outcome of a complex alchemy between artisanship, manual labor and reliance on the unique excellence of Italian produce. Transforming this product-centered culture into an ethical business culture is the challenge we face: projects ranging from ecology to social welfare that transform a special place like Franciacorta into a laboratory for the creation of a better tomorrow, serving as a showcase for the international community.